New watches across different price ranges: our favorite new additions to our database include a time-only Tissot, a diamond-set Breitling Navitimer, and a Hodinkee Hublot.

Our favorite watches amongst this week’s new additions include a Longines Master Collection with engraved dial, a Breitling Chronomat exclusively available on the island of Sylt, and a timeless Breguet Tourbillon.

Watches in all sizes, colors, and prices: this week’s latest and greatest include the Unimatic Modello Uno Spongebob, the M.A.D. 1 GMT Milano, and a Breitling Super Chronomat exclusive to the Japanese market.

Our watch database hit 35.000 watches – and our favorites of the week past include the a TAG Heuer Carrera for Watches of Switzerland, a Breitling Navitimer in ice blue for the Zürich boutique, and a fully pached Sinn 556.

This week is all about color, with two special editions for the Japanese market, plus a multichrom Zenith.

This week’s favorites: fun and wild watches from Breitling and TAG, plus the NOMOS we’ve been waiting form.

This week’s entries are few in number, but make up for it in character. Please join us past a couple of our favorites by Breitling, Audemars Piguet, and TAG Heuer!

This week’s latest and greatest include the Tissot Telemeter 1938, a Breitling Navitimer for Singapore Airlines, and a new take on IWC’s classic Portugieser Chronograph.

We’ve been working hard, adding new watches to our database. This week’s highlights include a new Breitling Endurance Pro Ironman World Championship, new blue dials for the Jaeger-LeCoultre Master Control, and IWC’s latest Laureus model.

The latest watches added to our database include a Bulgari designed with Tatsuo Miyajima, a Diamondworks Breitling Navitimer 46, and a new TAG Heuer Formula 1 for Red Bull Racing.